#6 Building effective landing pages with Nuxt
#6 Building effective landing pages with Nuxt
This edition covers creating effective landing pages and details my experience upgrading my personal website from Nuxt 2 to Nuxt 3 to enhance performance & visibility and tips on writing.
🌟 Welcome to NuxtDojo Newsletter #6! 🌟
A heartfelt thank you to everyone who joined NuxtDojo since my last newsletter! Your support is invaluable to my book-writing journey. 🙏
It's been a while since I provided updates on my book. I've been busy writing and working on a side project that I'll share in this edition. In the Author's Corner, I've recommended a couple of great reads about writing and the use of AI in writing.
Happy reading!
Nuxter’s Corner
Personal blogs are the ultimate middle child of the digital world, striking that perfect balance between performant landing pages and content-heavy CMS like applications.
While designing an exploratory chapter on Why Nuxt Js is perfect framework for your next landing page? for my Nuxt book, I took a little detour. I went on a little decluttering spree on my personal website.
It was time! Nuxt 4 is already on the horizon and my personal website has been pending an upgrade from Nuxt 2 for a while now. It felt like a big chunk of work because I was using way too many plugins and libraries. Here’s how my old website looked 👇 before I revamped it over the past few weeks.
It started as an example project for my book chapter. One feature led to another, and suddenly I had a new repository for the second version of my blog.
In this article From Nuxt 2 to Nuxt 3: Enhancing Performance and Flexibility I wrote about the nitty-gritty of the little things I implemented in my blog 👆.
Working on this side project actually shed a lot of light on several aspects of my book chapter. Landing pages aren’t exclusive to digital products. They are essential for a wide variety of offerings. Even individuals like you and me can benefit from landing pages to effectively promote ourselves.
Although creating landing pages might seem like a smaller project compared to developing full-blown, data-heavy dynamic applications, they can actually become quite intricate as we dive deeper into their complexities. Each landing page requires meticulous attention to detail where each element is strategically designed to optimise user engagement and conversion rates. The best landing pages seamlessly integrate with the product experience that creates a cohesive user journey.
For example, think of a landing page for an online car finance application where the first step of the multi-step form is embedded directly on the homepage. In dynamic landing pages such as this, the design approach needs to maintain user identity and even authentication from the start. This effectively blurs the lines between the landing page and the application process. By doing so, it provides a smooth transition and consistent experience that enhance user engagement and reduce friction in the conversion process - which all are the key deliverables of any landing page project.
From frontend development perspective, landing page projects can be divided into 1) Interactive Elements, 2) Responsive Design, 3) Accessibility, 4) SEO Best Practices and 5) Performance Optimisation. My book will cover the first three parts into Nuxt Layers chapters, as I will use Nuxt Layers to abstract away the UI library that is reusable across multiple Nuxt projects, while the remaining two parts - SEO & Performance - is what I want to cover in this chapter followed by rendering modes and deployment.
From SEO optimisation to mobile responsiveness to performance, accessibility and best practices, the creation of a landing page involves many factors proving that even the most straightforward projects like Landing Pages, can demand a significant level of expertise and creativity. That’s why I want my chapter on creating landing pages to be wholesome and packed with insights and actionable tips.
While I write my chapter, below are some SEO tips you can implement right now for your public facing Nuxt project and improve the Lighthouse score in minutes.
In Nuxt 3, useHead composable allows you to manage the meta tags and attributes of your web pages dynamically. It's crucial for enhancing SEO by enabling precise control over the document head. useHead comes packaged with Nuxt 3. However, you can use Nuxt modules to help take your landing page to the next level.
Google Analytics - The Nuxt GTM module integrates Google Tag Manager into your Nuxt 3 application, enabling efficient management and deployment of Google Analytics and other marketing tags without modifying your Nuxt codebase.
Nuxt Image - Nuxt Image optimises images for performance and SEO by providing lazy loading, responsive images, and automatic format selection. This ensures your Nuxt website loads faster and ranks better in search engine results.
Sitemap - The Nuxt Sitemap module helps you generate a sitemap for your Nuxt 3 website, making it easier for search engines to index your pages and improving your website's SEO.
Open Graph Images - The Nuxt OG Image module allows you to generate dynamic Open Graph images for your Nuxt 3 application, enhancing how your content appears when shared on social media platforms.
Structured Data - The Nuxt Schema Org module helps you insert structured data into your Nuxt 3 website, improving search engine understanding and visibility of your content by providing context through schema markup.
robots.txt - The Nuxt Robots module lets you easily manage your robots.txt file in a Nuxt 3 application, controlling how search engines crawl and index your website.
Google Fonts - The Nuxt Google Fonts module simplifies integrating Google Fonts into your Nuxt 3 project, allowing easy configuration of prefetch, pre-connect, and preload attributes to enhance performance.
Complete Suite of SEO Modules - The Nuxt SEO module bundles a comprehensive suite of SEO tools for Nuxt 3, including meta tags management, sitemaps, structured data, and more, ensuring robust SEO capabilities for your application.
Nuxt 3 modules listed above will help you optimise your website’s images and overall performance, leading to faster load times and better visibility on search engines. Modules for sitemaps, structured data, and robots.txt improve SEO by enhancing search engine indexing and making sure search engines understand your content better. Collectively, these enhancements will ensure higher Lighthouse scores in performance, SEO, and best practices as well.
Author’s Corner
When I sit down to write a chapter, an article or a documentation for a project, I get my best ideas for new contents and side projects! I even get more clarity to explain difficult concepts better. The article Cultures of writing captures exactly how I feel. This article explores how writing culture at workplaces can foster creativity, discipline, and high-quality output. This article outlines how New York Times, Dropbox and Anthropic uses writing to drive innovations and engagement.
I have been thinking a lot about the best way to use AI to speed up the writing process. ChatGPT is great at aggregating information but the resulting content does not sound like me. It just doesn’t feel true to myself. The article "Future-proof Tech Blogging: Understanding AI's Core Traits" discusses the impact of AI on tech blogging and how AI should enhance rather than replace human creativity. To stay relevant, tech writers should focus on creating unique, insightful content, leveraging personal experiences, and engaging narratives. The article also highlights the importance of quality over quantity, as AI-generated content raises the bar for human writers to produce more valuable and engaging content.
Before I finish, here’s the latest Gameboy Card 👇 from my Tailwind UI Cards project. I wrote a little about this Codepen project in my last newsletter. Check out the Gameboy Card Codepen here.
Thank you for joining me on this adventure, and I hope you find inspiration and enlightenment within these pages.
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Warm regards,
Krutie @ NuxtDojo 🚀📚